About Us
My Story
I am a mental sherpa, an inner ninja trainer, thought provoker, and resilience coach.
I guide people to pause, reflect, and reframe their inner narratives so they can step into clarity and strength.
With a blend of science, storytelling, and practical tools, I help individuals turn self-doubt into self-trust, challenges into growth, and everyday moments into opportunities to strive.
My mission is simple: to empower people to write brave new chapters in their professional or private lives.
I worked in business before—kind of like running the ‘outer game’ of companies. But then I decided I wanted to work on the ‘inner game’—understanding how people think, feel, and make decisions. That’s why I moved into psychology and coaching.
My journey began in business analysis and financial controlling, and has since evolved into behaviour analysis & control, business coaching & personal development.
I truly enjoy this professional transformation and feel inspired working with people—co-creating and co-visioning, helping them unlock their creative energy, inner resources, and unique superpowers.
As a private person, I am a global citizen, a proud sports mom of four, an entrepreneur at heart and an art lover.
I am a member of the British Psychological Society, the International Coaching Federation, a Career Mentor at Arden University (UK), Dubai International Academy Wellbeing Committee founder and a freelancer.
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Brand Story – “Your Life. Your Story. Your System.”
In today’s fast-paced world, most coaching focuses on isolated goals—fixing one part of your life while leaving the rest disconnected. I do things differently. I help people see their lives as interconnected systems, where experiences, relationships, decisions, and emotions all interact to shape the story they live every day.
Using narrative psychology, positive psychology, internal systems & transaction analysis coaching I guide my clients to uncover the hidden patterns in their past, reframe their experiences, and consciously author their future.
Every life is a story—but not everyone knows how to read, understand, or edit theirs. That’s where I step in.
What sets me apart is my unique blend of creativity and analytical thinking. My years in business have trained me to see complex systems, analyze challenges, and find practical, actionable solutions. My coaching blends analytical precision with deep psychological insight and proven techniques, guiding clients to create meaningful transformation and shape their inner journey.
I work with people who want more than temporary fixes—they want clarity, coherence, and transformation at a systemic level. They want to understand not just what is happening in their lives, but why, and how to shape it intentionally.
If you’re ready to see your life or your brand as a whole, connect the dots, and design your next chapter with intention and purpose, that’s exactly what I help you do.
